Hello dear readers,
Today I’m talking about a trend that has been around for a long time. Its been in fahsion side by side with leopard prints and designers have adapted it and re-created it over the years. Camouflage or Camo as they call it now was a particularly strong trend in Menswear in the past but now it’s almost everywhere in women’s fashion.
Camouflage has a history of disguise and was intended as a form of clothing to blend in with the background.It is believed to have been invented by the US army who asked a series of designers to come up with a line of clothing for their soldiers to help them in missions.
This was of course a very complicated challenge, as there are several forms of terrain and vegetation and it was impossible to emulate them all with just one pattern print right??
“If you talk to individual soldiers, there is probably not a more emotional issue than their uniforms and camouflage,” said Jeff Myhre, the project lead for Program Executive Office Soldier, the Army office tasked with testing the new camouflage designs.
So why is camouflage so used these days as a statement? “The creation of camouflage was inherently an artistic process,” said Daniel James Cole, professor of fashion history at the Fashion Institute of Technology in New York. “It naturally came out of many 20th century artistic movements: post-impressionism, pointillism, and Cubism.”
Did you know that the American Gothic artist, Grant Wood was a camoufleur for the army in World War II? In 1918 the USS West Mahomet ship had an illustration that throw off enemy’s perception.
Later in 1943 picked up on this fashionable trend and started using military prints in their shoots. But it was in 1971 that a trend collage on camouflagr with pictures of society girls using it that became very popular and it was stated to be: as functional, practical and good looking as say blue jeans.
Although certain units of the Army had camouflage in the 20th century it wasn’t until 1980 that there was an official uniform.
“In Vietnam, some units wore the ‘Tiger Stripe’ uniforms,” said Myhre. “But we didn’t get the Battle Dress Uniform, the first official print, until 1983.” In 1969, soldiers near the border of Cambodia wore the uniform to blend in with the terrain.
In the 60’s Andy Warhol was another artist responsable to input camouflage into everyday fashions. His paintings entitled: Camouflage re-imagined they way we saw print.
You probably remember Jean Paul Gaultier in 2000 who made a couture collection of ball gowns from camo-printed silk tulle. A never thought out thing to do but that was very successful and inspired other designers afterwards.
Take a look at the kaki tones from Givenchy and Louis Vuiton this year and Marc Jacobs collaboration with Japanese artist Takashi Murakami – that’s taking pattern to a whole different experience with the monogramouflafe and the luxurious monogram bags and accessories.
However, fashion advisers warn us, as the camouflage style is not to be abused of. They don’t recommend it from toes to head, but as a nice way to revive a classic pair of jeans or a too dull T-shirt. What do you think? Do you like camouflage?? I have to confess I have never used it 😛 oh wait I had a wallet in the 80’s that could resemble something like it 😛